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Last Updated: Jul 31, 2008
 


Sr. Trade Marketing Manager - New England
Mar 10, 2008

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    Company: Large Educational Publisher  
    Location: New England - possibly remote for person with proven track record  
    Status: Full-Time  
    Salary: Commensurate with Experience  
    Description: Our Client is in need of a Sr Marketing Manager to support Retailer Marketing/Sales programs.   This is a new position within my clients US organization.

 

This person will

  • Work with VP of Marketing and Retail Sales Teams to develop/implement global marketing
  • Work closely with Co-op dollars across a wide range of portfolios/subject areas
  • Support Revenue, Growth and Profit objectives for key US and European trade accounts
  • Be involved in managing US and International Coop programs for retailers/trade accounts
  • Be responsible for regular visits to and growing relationships with key retailers/trade accounts
  • Work with colleagues internal sales and marketing colleagues to develop/implement plans
  • Develop/implement plans to improve sales via exhibits and adoptions
  • Need to travel 35% - 40% to 10 - 12 key national and international accounts
  • Continually monitor/measure results of marketing and co-op efforts and adjust efforts as needed

 

Qualifications needed are

  • Previous Major or National Account Level sales experience
  • Strong organization skills and able to easily multi-task
  • Good knowledge of trade markets and book sales processes in the trade markets
  • Minimum 2-3 years of publishing and/or marketing experience
  • Strong level of computer literacy with Microsoft Office Suite

 

This is a new position within my clients US operation and they are ideally seeking a person with experience selling to or marketing with key trade accounts such as Amazon, Barnes & Noble, Borders and European retailers such as Gardners and Bertrams

 
    Job Code: JTESTM25080310  
    Contact: Vvince@uspublishingjobs.com  
         



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